Your site gets a map of its own the first time you press Edit Map in the toolbar, which opens Kaleidr Studio right where the map is. To use a map you already published in Studio instead, paste its share snippet here — or just the map-ID. Both work; an <iframe> is not needed.
<iframe>
To add Kaleidr AI, open the map in Studio → Kaleidr AI → choose Control Tower and/or Popup Window, then publish. The map shows it on your site; the template needs no setting of its own.